Tera Kaia Brand Guidelines
Brand Guidelines & Press Kit
Thank you for your interest in our brand! Tera Kaia (formerly Arêt Basewear) is a women-owned and run company based in the Eastern Sierra mountains. Please follow the Dropbox link below to access our Press Kit and guidelines for how to best represent our brand.Gear Reviews Download the Press Kit
The Tera Kaia Logo
Derived from the Latin word TER- meaning land, and the Hawaiian name KAI- meaning sea Tera Kaia represents our brand’s adaptability between the land and water.